MEDIA PLACEMENT & BUYING

For Newspapers and Magazines advertising our services include:


We negotiate and buy multicultural media placement at the lowest available costs and placement options. We help organizations reach the ethnic population by placing stories about the company's product or service on media channels serving multicultural audiences and broadcast media.
  • Electronic distribution of advertising materials to radio stations and magazines serving multicultural audiences
  • Confirmation from newspapers ( i.e., position reports, tear sheets)
  • Research ( i.e., competitive reports, circulation analyses, target and media delivery analyses, and customized research )
  • Marketing support ( i.e., value-added programs for advertisers, updates on marketing programs in partner newspapers, and special-event capabilities)

After creating your strategic business message and statements of action, we help you identify the appropriate channels and types of publications to "reach" your intended customers and target your demographic group in a cost effective manner by planning your media campaign from A to Z.