ETHNIC MARKETS

 

Defining and consistently delivering the most effective message about your company to your target audience is crucial to building and sustaining a strong brand and business model. Our expertise in marketing, advertising and brand development helps our clients increase the effectiveness of their outreach. We can help you reach our to your target markets more efficiently.

Alesna Marketing relationships with ethnic TVs, radios, newspapers, magazines and websites ensures our wide coverage and gives us the flexibility to offer wide range of plans to our clients according to their objectives and budgets. We have extensive experience in developing culturally appropriate and relevant ethnic outreach campaigns and materials.

We are experts in using culturally appropriate visual and content cues to reach ethnic audiences including Hispanic, South Asian, Persian American, Russian and Polish American audiences. Call now to request a Media Plan for your campaign, or contact us here.

 

TRANSLATION SERVICES

In any large U.S. city as many as fifty languages are spoken freely. Communication breakdowns will occur. Companies spend millions attempting to effectively communicate and market an idea, a product, or a service, yet many companies fail to respond with relevance to the multicultural aspects of their endeavor. Internet and technology allow us to communicate across the world. A simple translation is one of the most effective approaches to reach out to the specific ethnic market in their native language. Cultural relevancy is critical in the competitive marketplace. What's required is an effective and appealing multilingual and multicultural approach, one that speaks the language and culture of your target audiences. Our translations services include:

Commercial translation Legal translation Technical Medical translation Advertising & copywriting Multicultural Consulting Multicultural Research